Wednesday, July 31, 2013

Breaking Up is Hard to Do!

I have decided to move my blogging to Word Press and so from this point forward you will want to follow me at www.cindynovotny.com Just google me at cindynovotny.com and you will enter my new world of stories. There is a difference between breaking out of your comfort zone and not worry about your safety net. Blogger was easy for me, but there are some features that are better with my new site. Please don't break up - just move with me to a different location. See you later!

Sunday, July 28, 2013

August is a Great Month to "Think"

Challenging yourself to slow down and smell the roses is easier said than done. August is almost here and it is the perfect time to rejuvenate yourself. In Europe a lot of clients take a long holiday around this time, a lot of families here at home take a break before school starts. So what about you? Sometimes you just need to sit on a porch in the summer breeze, drink some lemonade and ponder your next move. Well, that is exactly what I am going to do this August. We have created a lot of new material for 2014 and I need some time to focus on our next moves. MCA has always worked on being fresh, creative and innovative. We pride ourselves in being on top of what the customer is looking for and that means we all are traveling the globe to find out what is new, what is edgy and what will propel our clients into the future. Many of you that read my blog know that I read constantly. I am always trying to learn - lately everything I read seems to have the same message -
everyone is focused on today, with a bit of worry for the future. The time to make things happen is NOW! You have a small window of opportunity to make a name for yourself. If you left your organization tomorrow - would they miss you? Would you leave a void? If not, you better create some value so when times do get tougher you are the ONE person who will make the difference. Be that person, and take some time in August to figure it out!

Tuesday, July 16, 2013

The Art of Craft!

The word crafts conjures images of handmade macramé hangers, dried bead mosaics, and clay pots. It always seemed like a ‘throw back’ activity until my most talented daughter enlighten me with her gift and talent. Research from the Craft & Hobby Association (CHA) found that people dabble into crafts because it provides a creative outlet, offers a sense of accomplishment, promotes relaxation, provides a challenge and serves as a way to learn something new. The CHA also found that more than half of all households have at least one member who crafts. Regardless of the reason they are driven to create something, and there is financial success by making things by hand. I am an entrepreneur and will always look for a way to increase revenue. I have crafted along the way – I started a company back in the late 80’s – Creative Scarves – fast forward to today with my latest invention of ‘bodacious bibs’ – which by the way weren’t that popular in Orange County, California – home of the ‘real housewives of the OC’. But let’s face it – I am in the business world and all the painting, sculpting and drawing will not bring home enough bacon to fry it up in a pan. But my darling daughter on the other hand has it all. She graduated from Texas A+M, joined our firm and has been a top sale person in the company for 3 years. In addition she crafts – she is talented, passionate and extremely committed to making authentic gifts for her loved ones and selling these crafts along the way. I have always believed in following your dream and in her case I will hope her dream will always intersect with our business. Here is to creativity, drive, passion and a will to create more than what is just handed to you!